They psychobiotic era - why the right time is now.

Veronique Rufin-Soumine

40mins

Understand the past, present and future of the brain health market and latest opportunities in probiotics.

Global consumers rate their "mental wellness" as their #1 health concern. In a world where demand is growing for natural solutions to support brain health, evidence is mounting for a new, yet still untapped opportunity : "Psychobiotics". 
Join our experts and special special guests : Prof Ted Dinan, the father of the term "psychobiotics" & co-author of "The psychobiotic revolution" and Dr. Barry Kiely, microbiologist & founder of the probiotic company PrecisionBiotics.
Speakers: Ted Dinan, Barry Kiely, Geraldine Blanc, Elaine Patterson, Allison Chandler, Véronique Rufin-Soumine

Elaine Patterson

Dr. Barry Kiely

Alison Chandler

Key highlights from this webinar

What are Psychobiotics?

"Psychobiotics are bacteria which when ingested in adequate amount has a positive effect on mental health benefits. [...] These psychobiotics bacteria influence the gut microbiota which is the collection of the microorganisms of the gut and then through the gut microbiota, influence brain activity.[...] It's important to point out that the vast majority of bacteria that are classified as "probiotics" have absolutely no impact whatsoever on mental health. So when we are talking about psychobiotics, we are talking about a very small percentage of probiotic bacteria that has a positive mental health benefit ".
- Ted Dinan 

Psychobiotics time has arrived.

"Mental health supplements have emerged over the last years as the fastest growing category within the global nutraceutical space"
- Geraldine Blanc
"There was an International Food Information Council study that just came out that asked what people in the US took probiotics for, and 50% of them took them for gut, health, 38% for immune health, 33% for general wellness. And then trending is 13% of them said
for mental and emotional health."
- Alison Chandler
"And I think what psychobiotics do is provide an alternative, scientifically proven intervention for treating patients with mild forms of psychological disorder like depression or anxiety. "
- Ted Dinan

Why choose ProbioBrian

"What was interesting to us about these B. Longum strains, ...was that they're part of the core microbiome of the gut of the human garden and in particular, they're very early colonizers in the infant gut."
-Barry Kiely
"So at Novozymes's OneHealth probiotic strain which contains the Bifidobacterium longum 1714 , is one of our 1 in a trillion solutions and this really means that it has undergone extensive scientific investigation down through the years, demonstrating safety, but also with a proven mode of action and also demonstrating clinical efficacy across our gold standard clinical trials."
- Elaine Patterson 

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